About us

Helping businesses grow across borders

Export support, international business development and supply chain expertise, plus mor(e).

Our story

At PlusMor, we are dedicated to supporting businesses on their journey into international markets. Our services guide you through the export process, from market research and competitor analysis to trade visit support, international business development advice and hands-on selling.

Led by Rose and backed by a team of experienced export specialists, we work across several sectors. Our roots are in food and beverage brands based in the United Kingdom and Greece, and we also drive export development in technology, renewable energy, nuclear power and cybersecurity. We support foreign brands and government-led projects too, helping international businesses and organisations enter the British and Greek markets.

Alongside our export expertise, PlusMor brings in-depth knowledge of procurement and supply chain management, with experience across food and beverages, technology, automation and energy, so we can offer complete, tailored solutions.

What's new

Building on this experience, we also support UK universities, research organisations and businesses in Horizon Europe: finding calls and partners, writing proposals, managing projects, and communicating, disseminating and exploiting results. Our links with Greek and wider EU partners make us a natural bridge for UK–EU collaboration.

Our Greek-language site is at plusmor.gr.

Our founder

R+

Rodothea (Rose)

Founder & Lead Consultant

Rodothea (Rose) is a business development professional with extensive experience in international market expansion, strategic consulting and cross-cultural project management. She leads PlusMor, helping organisations navigate global markets successfully. Her expertise lies in connecting businesses, academic institutions and government bodies to foster growth, innovation and lasting partnerships.

Before founding PlusMor she held roles at companies such as Grace Foods UK, where she developed the company's international presence. At Kinetic Cubed she spearheaded international business development strategies, facilitating trade missions and securing global partnerships in regions such as South Korea, Singapore and Northern Europe. Her work contributed to increased sales for small and medium-sized enterprises and significant growth for her clients. She worked on high-profile projects for clients including the Welsh Government, the Canadian Government and the State of Maryland, organising trade missions, virtual matchmaking events and major industry showcases.

Rose also brings a strong academic foundation. Her Economics degree from the University of Thessaly specialised in Economic Development and included an Erasmus exchange at ISCTE Business School in Lisbon. Her MA research at the University of Leeds explored how national identity and ethnocentrism shape food reputation, through the lens of the Greek yogurt industry during the Greek economic crisis.

Education

BSc Economics, University of Thessaly, Greece
MA Advertising and Marketing, University of Leeds, UK
Diploma in Events Management, The Event Academy, UK (CIM-accredited)
Diploma in Digital Marketing, ALBA Graduate Business School, Greece

Areas of expertise

International market expansion
Export consulting & guidance
Strategic programme management
Cross-cultural relationship building
Trade missions & event management
Market research & analysis
Food & beverage industry

How we work

Straight answers

We tell you up front whether something is worth pursuing, even when the answer is "not yet".

Connection

Our job is to bring people together: businesses, buyers, universities and public bodies.

Hands-on

From strategy to the meeting room and the trade show stand.

Cross-cultural

We understand how business is done on both sides, and build relationships that last.

Eager to expand your global horizons?

PlusMor's got your back. Drop us a line and let's get the ball rolling.

Book a call